I’m always thrilled when I see photos of beautiful packaging by sellers. To me, beautiful packaging is not only something to please the eyes or to wow the receiver. It is also an important part of branding, and should reflect the identity and personality of your product and business whenever possible.
minifanfan packs her smaller items with a very professional touch. I personally think that the twine and the nicely finished hole make a really great impression.
For bigger items, she packed them with kraft paper. The consistent use of the same type of twine and hand stamped images are great branding tools.
Alex of skyejuice packs larger orders with a sturdy box with magnetic latch. This is a good idea when you need to ship several items together. The box will hold your items together and of course, very presentable! I’m not quite sure if Alex is using this on a long-term basis but for some reason, I kinda feel that this box matches her jewelry very well – stylish, sweet and juicy!
Do you pack your orders like gifts? Have you worked out packaging that reflects your brand and business? Leave a comment and share with us!